Customer Relationship Management (CRM)
CRM is a widely-implemented strategy for managing a company’s interactions with customers, clients and sales prospects. It involves using technology to organise, automate, and synchronise business processes, principally sales activities, but also those for marketing, customer service, and technical support.
The overall goals are to find, attract, and win new clients, nurture and retain those the company already has, entice former clients back into the fold, and reduce the costs of marketing and client service. Customer relationship management describes a company-wide business strategy including customer-interface departments as well as other departments.
There are several types and its implementation can be complex according with the settled goals.
Some of the more complex CRM we have worked with are:
- Amdocs
- Siebel
- Salesforce
- ...
We provide several types of CRM systems. Let us know your requirements.
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